Privacy Policy
This Privacy Policy explains how Simply Unique Baby Gifts (“we,” “our,” or “us”) collects, uses, and protects your personal information when you visit or make a purchase from our website (the “Site”).
1. Information We Collect
Device Information
When you visit the Site, we automatically collect certain technical data, including:
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Your web browser, IP address, and time zone
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Cookies installed on your device
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Pages or products you view
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Websites or search terms that led you to the Site
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How you interact with the Site
We collect this information using:
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Cookies – small data files stored on your device. Learn more or disable cookies at http://www.allaboutcookies.org.
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Log files – which track actions on the Site (IP address, browser type, ISP, referring/exit pages, timestamps).
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Web beacons, tags, and pixels – tools that help us understand browsing behavior.
Order Information
When you make or attempt to make a purchase, we collect:
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Name
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Billing and shipping addresses
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Payment information (including credit card details)
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Email address
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Phone number
Personal Information
In this policy, “Personal Information” refers to both Device Information and Order Information.
2. How We Use Your Information
We use Order Information to:
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Process and fulfill your order
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Arrange shipping
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Send order confirmations and invoices
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Communicate with you
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Screen for potential fraud or risk
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Provide relevant product updates or marketing (based on your preferences)
We use Device Information to:
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Detect potential fraud (especially your IP address)
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Improve and optimize our Site and shopping experience
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Analyze how customers browse and interact with the Site
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Measure the performance of marketing and advertising campaigns
3. How We Protect Your Information
We take security seriously and use a range of safeguards to protect your data:
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Personal information is stored on secure networks with limited access
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Staff with access are required to keep information confidential
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All sensitive information (including payment details) is transmitted via SSL encryption
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Data is encrypted in our databases and accessible only as needed for operations
4. Sharing Your Information
We share your Personal Information with trusted third parties who help us operate our business:
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Shopify – powers our online store
Privacy Policy: https://www.shopify.com/legal/privacy -
Google Analytics – helps us understand customer behavior
Privacy Policy: https://www.google.com/intl/en/policies/privacy/
Opt out: https://tools.google.com/dlpage/gaoptout
We may also share information:
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To comply with legal obligations
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To respond to subpoenas or lawful information requests
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To protect our rights
5. Behavioral Advertising
We use your Personal Information to deliver targeted ads or marketing we believe may interest you.
To learn how targeted advertising works, visit:
http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work
You can opt out of targeted ads here:
Additional opt-out tools:
http://optout.aboutads.info/
6. Do Not Track
We do not change our data collection practices when we receive a “Do Not Track” signal from your browser.
7. Your Rights
European Residents (GDPR)
If you are located in the EU, you have the right to:
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Access the personal information we hold
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Request corrections, updates, or deletion
To exercise these rights, contact us using the information below.
We process EU customer information to:
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Fulfill orders
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Support legitimate business interests
Your information may be transferred outside of Europe, including to the U.S. and Canada.
8. Data Retention
We retain Order Information for our records unless you request that we delete it.
9. Changes to This Policy
We may update this Privacy Policy periodically to reflect changes to our practices, legal requirements, or operational updates.
10. Contact Us
If you have questions, need more information about our privacy practices, or wish to file a complaint, please contact us:
Email: support@simplyuniquebabygifts.com
Mail:
Simply Unique Baby Gifts
[Re: Privacy Compliance Officer]
2028 E. Ben White Blvd., Suite #240-1213
Austin, TX 78741, United States
